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Head Product Launches, Adoption, & Evangelism.Expert in cross channel marketing strategies & platforms.
WhatsApp has quickly become one of the most effective customer engagement channels, with consistently high open and response rates. But
The Indian Premier League (IPL) has evolved into India’s biggest marketing stage, with ~620 million viewers expected in 2026 and
Your team spent six weeks building a re-engagement campaign. You did everything by the playbook. Initially, the open rates looked
Shoppers move fast. One scans running shoes on your site, drops a premium pair into their cart, then hesitates, perhaps
Easter is a vibrant time of family gatherings, gifting, and springtime celebration, making it a prime opportunity for brands to
In an era defined by the prominence of social media channels, a personal brand is a powerful tool. But can
Website personalization is the practice of creating customized experiences for website visitors based on their individual preferences, behaviors, and other
Let's start out with a true story of app engagement due to some well written emails. Some time ago, I
The G2 Spring 2023 reports are out, and CleverTap has been named a global leader in the Mobile Marketing category
The digital revolution has created vast amounts of data. Statista estimates we will reach 120 zettabytes (ZB) of data this
In the competitive landscape of mobile apps, simply creating a great product isn't enough—effective user acquisition strategies are essential for
With an increase in fintech apps globally, there’s heightened competition in this fast-growing industry. Understanding the effectiveness of your fintech
It's no longer enough for marketers to simply advertise the benefits of their products or services — in fact it
According to the CleverTap Ecommerce Benchmark Report, 57% of new ecommerce app users complete a purchase within the first month
2022 has been a great year for CleverTap, with multiple awards and recognitions, the acquisition of Leanplum, and the $105
Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from
CleverTap is the world’s No. 1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value.
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
