Features Starter Pro Unlimited Enterprise

Feature Details

Features Starter Pro Unlimited Enterprise
Data Volume
Events Per Month Free up to 10 Million Flat fee up to 10 Million / Volume based fee above 10 Million
Behavioral Segments Save up to 5 each Unlimited
Event Tracking
Trend Analysis
Uninstall Tracking
Realtime View
Mobile and Revenue Dashboards
Attribution Integrations & Tracking
Device Cross-over Tracking
Data Insights
Industry Benchmarking
Data Science Insights
Scheduled and Triggered Campaigns
Campaign Tracking
Delivery Channels
  • Push
  • In App
  • Email
  • SMS
  • Web Push
  • Web Popups
  • Facebook Audience Retargeting
  • Webhooks
Up to 10 campaigns per channel Up to 10 campaigns per channel Unlimited
Clever Campaigns 1 campaign 1 campaign All campaigns
Data Accessibility
Download Users from Dashboard
API Access
Dashboard Email Reports (Coming Soon)
Custom Dashboards (Coming Soon)
Self-Service Knowledge Base
Email Support Standard Priority Priority Priority
Dedicated Service Manager Available as add-on Available as add-on
Integration and Onboarding Support Live Onboarding Live Onboarding Live Onboarding

Professional Services

(Event Design Campaign Design, Data Upload, etc)

Available as add-on Available as add-on Available as add-on








The ability to have analytics and engagement on the same platform has been critical to our customer acquisition and retention strategy. CleverTap’s advanced segmentation engine allows us to send hyper contextual messages to our customers based on their past experiences. CleverTap’s robust architecture provides us with the ability to send massive campaigns for live events without having to worry about deliverability. We also enjoy the automated reminder feature that CleverTap has and it makes life easier for subscription based businesses such as ours. Since integrating CleverTap, we have increased our CTR by 5% and subscription by 10%.

Omkar Shende

AVP Product

CleverTap has proven to be a very valuable (and effective) platform for customized user engagement. Not only is easy to integrate but easy to use. CleverTap requires little to no engineering or development effort. We plan to explore the other avenues of prescriptive campaigns that CleverTap provides and to incorporate CleverTap into all our shopping apps including BlackFriday.fm and Pocketly.

Craig Thayer

VP of Technology

CleverTap is a trusted partner for BookMyShow. They offer an advanced Mobile CRM Technology,which lets us implement complex yet easy to set-up automated scenarios for our Android, iOS, and Windows app users. The impact of having CleverTap is clearly seen in our conversions and traffic that has increased over 50% in the last several months.

Marzdi Kalianiwala

Vice President

CleverTap has been a very valuable resource to help us engage parents with relevant non-intrusive messaging at the right moments. The whole team – from our first interaction with Arkady Fridman and CEO Sunil Thomas, to their customer success group – has offered first class service from initial ramp-up to getting us fully integrated and running automated campaigns internationally.

Robert Manger


Our team has been working since 2012 to build the best apps to create and share educational content in the App Store. We chose the CleverTap platform to provide us with the best analytics and a deeper understanding of our iPad classroom users. This has enabled us to meet our teachers’ needs and deliver contextually relevant experiences and to increase engagement for their student programs.

Felipe Saint Jean

CTO and Co-Founder

CleverTap provides a superior offering in terms of user engagement and segmentation which allows us to influence users based on their in app behavior. Moreover, we are extremely happy at their pricing that really allows us to create a multitude of events that we can track, at a very minimal cost. They also provided very hands on support to help us through the migration process which made it extremely simple, in addition to working with us to create a smart and effective event design to meet all our tracking requirements. I feel that if you are a new or growing business, CleverTap is the best platform to go with because not only do they have a better product offering, but it comes at a very affordable cost.

Daniel Calabrese


CleverTap is the perfect platform for any growth hacker in the industry. It is not just about analytics and segments, but they work with you on suggesting clever campaigns, optimization and how to better use your data! They are very strong on tech and have perhaps the best client support team with regards to deep dive and issue resolutions. Always a pleasure working with them:)

Himanshu Periwal

Vice President - Growth

CleverTap has been an effective platform for us to engage with our users in a timely fashion. Many studies have shown that at least one out of 2 shoppers have said that they would go through with the purchase of products left in their cart, if they were approached again; so we wanted to leverage this situation early on. CleverTap's action/inaction campaigns really enabled us to reach out and convert users who abandoned their carts. Their ability to engage with users in real time has changed the game for us with increased conversions from abandoned cart scenarios and I would highly recommend them to others in this space.

Revant Bhate

Head of Marketing

CleverTap helped us understand our users better and smarter. The Clever Campaigns feature especially saves a good amount of time in setting up campaigns, segmenting and targeting the users. A great tool for analytics & marketing automation.

Srikanth CH

Product & Strategy

4000 Happy CleverTap Customers

Your success is our success

Our team is an extension to yours. CleverTap experts will work with you to customize growth strategies that best suit your needs

Our Investors


55 billion

1 billion

10 billion