All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
Customer Spotlight
March 22, 2018

At CleverTap, we maintain ongoing conversations with our customers to discuss how we can better help them solve their mobile

March 21, 2018

At CleverTap, we believe in empowering those who improve the lives of others. We work with nonprofits and social organizations

App User Lifecycle
March 20, 2018

User engagement metrics show how healthy your app is on various layers. Better user engagement leads to retention, and eventually revenue, referrals, and growth.

March 15, 2018

User retention is the defining metric for successful mobile apps. The value of incorporating deep links into user retention strategies

App User Lifecycle
March 13, 2018

Getting new users to like your app is like an artist working with cement. You have moments to make an

Customer Spotlight
March 8, 2018

Toymail, Gauri Nanda’s hot new startup that was recently featured on Shark Tank, provides kids with a fun and easy

App User Lifecycle
March 7, 2018

As of 2017, there are 2.4 billion smartphone users — and that number is likely to rise to over 6

March 6, 2018

Mobile publishers fantasize about rocketing to the top charts of app stores as if by magic. But any App Store

Data Science
March 1, 2018

Smart marketers understand the importance of “know thy customer.” Instead of simply focusing on generating more clicks, marketers must follow

February 27, 2018

At its heart, GDPR represents a unique opportunity for brands to strengthen customer relationships by making privacy and trust a key part of the user experience. Here’s what you need to know about these new rules — and what we at CleverTap are doing to prepare.


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