All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
General
November 21, 2017

In 2007, Dave McClure presented a model for business growth that has more or less been the standard over the

App User Lifecycle
November 15, 2017

With the sheer number of travel apps available to users, app-based travel businesses have their work cut out for them

General
November 14, 2017

What if your app could influence users even when their phones are turned off or out of reach? What if

General
November 9, 2017

Almost every service and product company has created a mobile app to make life easier for their users/customers, but struggle

General
November 7, 2017

Push notifications are all about bringing users back into your app. You have to be creative enough to stand out

Product
November 1, 2017

Effective messaging campaigns can make or break an app. Mobile marketers need to be able to send users timely, personalized

General
October 26, 2017

Diwali, also known as ‘Deepavali’, is the Festival of Lights. People decorate their houses with diyas and lanterns to signify

General
October 24, 2017

How often does love come into the picture when teams are building mobile apps? Love may seem like a dopey

App User Lifecycle
October 19, 2017

No matter what app industry vertical you function in, it is critical for all app developers and mobile marketers –

App User Lifecycle
October 17, 2017

A 10% increase in user retention can increase the value of a business by more than 30%. Forget awareness. Forget

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