A user-centric approach to app analytics and user engagement
A user-centric approach to app analytics and customer engagement
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VP of Technology
Felipe Saint Jean
CTO and Co-Founder
Vice President - Growth
Head of Marketing
Product & Strategy
Understand your app users and quickly engage them with personalized and contextual experiences using our powerful, consolidated platform and build brand loyalty in no time.
A practitioner's guide for growth marketers from acquisition to advocacy. According to Forrester, 2/3 of marketers still struggle to measure ROI on mobile with 73% thinking that their campaigns are not profitable.
App users are a picky bunch and seek instant rewards. As a marketer, you need to provide what they want as quickly as possible so they remember your brand and come back to you.
Analyze app user behaviors and improve your KPIs to maximize mobile engagement & retention. Learn how to bucket users into segments and see where they are in their lifecycle stage.