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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
The latest Android version named after the famous cookie brand Oreo released on 21st August and is now live on
Every November, my mother-in-law gets an envelope from a charity organization complete with a bunch of address label stickers or
From news and music to entertainment and video, we’re consuming more and more content on our mobile devices. As a
If you’re overwhelmed by mobile app metrics, you’re not alone. What’s the best way to track app performance? How do
One of the most intriguing questions that product managers and marketers face is, ‘What are users doing on my app?’
Emojis are everywhere: on your phone, mobile apps, social media, even in the news. We use them every day for
Success in today’s mobile-first world means finding new ways to build customer relationships that last. Mobile users expect their apps
TL;DR Java 9 HttpClient does not allow custom Authorization header unless you resort to a hack Read on: Over the
On 14 Dec, we held an Ask Me Anything (AMA) session on GrowthHackers. Our Head of Marketing, Almitra Karnik, spent
In-app notifications are messages sent to a user while he/she is active in your app. When done right, they show
Remember when app indexing, native ads, and mobile website optimization were a big deal? Responsive design and page speed are
Long gone are the days when shopping meant driving to a brick-and-mortar store and standing in long checkout lines. Now,
Free Customer Engagement Guides
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