![Empathy at Scale: How Our Customers Are Connecting With Their Users [Video Series]](https://clevertap.com/wp-content/uploads/2020/05/header-4.png?w=1024)
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Leads Product Marketing & Analyst Relations.Expert in cross-channel marketing strategies & platforms.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
What started as a temporary work from home or shelter in place situation has continued for well over four months,
Shopping has traditionally been a social activity — you go out with friends and get their opinion on the stuff
The mobile engagement industry has evolved into a complex marketplace. Some estimates say that apps have 15 SDKs on average*
There are many organizations doing great work to make the world a better place to live. Through our CleverTap4Good initiative,
Boost launched in 2017 with a mission to revolutionize the way Malaysians conduct their daily transactions. Previously a cash-dominant culture,
Experts suggest that the key to great marketing efforts is empathy. It doesn’t just enhance marketing content, it also helps
Push notifications play a key role in engaging customers and driving them to convert. But alongside the rise of push
A lot has changed in the app marketing landscape over the last few months. Some app industries are experiencing a
We believe user retention is more than just keeping your app installed on a user’s device. It's about building loyal
Social distancing has forced people to look for alternative ways to stay connected. It has gotten to the point where
What turns your everyday moments into meaningful memories? Sharing the story with others. And Photobook provides users the chance to
How do you capture a customer’s attention? The answer is emotion. According to a study by Harvard Business Review, the
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