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Leads Product Marketing & Analyst Relations.Expert in cross-channel marketing strategies & platforms.
Se proyecta que los consumidores de EE. UU. gasten un récord de 13,1 mil millones de dólares en Halloween este
Os consumidores dos EUA devem gastar um recorde de US$ 13,1 bilhões com o Halloween este ano, e boa parte
Cyber Monday is no longer Black Friday’s digital after-party. Today, it’s the single biggest revenue moment of the holiday season.
Email marketing is the unsung hero of Black Friday. During the year’s biggest shopping event, a well-timed email can directly
As marketers, we love seeing a campaign perform. Nothing beats the feeling when we get to say, “The campaign looks
Halloween is a big deal for kids and adults alike. People spend lavishly to celebrate with costumes, candy, and decorations.
I. The Letter In 1834, a merchant in Bombay sat down to write a letter to his agent in London.
A shopper adds a pair of running shoes to her cart. Minutes later, she removes them, compares a more expensive
Growth marketers across industries have been following the same operating model for years: define the segment, plot the journey, decide
Personalization has always been a North Star for marketers. Towards that goal, we have gradually moved over the years from
An email stays in a shopper’s inbox, ready to be opened when the moment is right. Cyber Monday emails, in
Black Friday has evolved from a single-day rush into a high-stakes, multi-week retail event. Online spending keeps smashing records: U.S.
Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from
Introducing Sanya Mittal who is a Customer Success Manager at CleverTap. Being the youngest CSM here and a two-time award
This post was contributed by Vaidehi Vartak. From March to June in 2021, I interned at CleverTap as part of
From time spent to revenues generated, metrics for finance apps don't just break records. They also cement the central position
The arrival of the new normal* didn't just mark a sea change in how companies must engage their customers. It
Consumer reliance on fintech and insurtech apps for assistance and advice at every step of the journey presents marketers with
From Nestle to Nike, consumer packaged goods (CPG) companies are ramping up their direct-to-consumer (DTC) models at a fierce pace
Whether it's Sunday morning brunch with friends, a coffee date with a new acquaintance, or a dinner with your team,
If you’ve come across our social media channels or website in the past month, then you may have noticed something
From time spent to revenue generated, metrics for finance apps broke records in 2020. It's a trend that cements the
Growth is change. So, growth marketers should welcome times of upheaval… especially if they are not the most successful brand
Global events have not only accelerated business transformation and change, they’ve upended consumer perception of what brands must do and
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