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  • Mobile Marketing

    File Sharing App AXEL’s Secret to Doubling Retention Rates: Smart User Segmentation

    In our mobile growth series, we sit down with cutting-edge companies that have mastered growth marketing in hypercompetitive industries to

    Written by: Mrinal Parekh
    Published on: 05 Sep, 2018
    Data and Analytics

    Top 3 Trends Affecting the Mobile Analytics Market From Gartner’s Latest Report

    Marketers are responsible for engaging with a completely new kind of customer today – one who is always on the

    Written by: Mrinal Parekh
    Published on: 29 Aug, 2018
    CleverTap

    How CleverTap Scaled Its Customer Success Team to Delight Customers In 100+ Countries

    “We see our customers as invited guests to a party, and we are the hosts. It's our job every day

    Written by: Mrinal Parekh
    Published on: 12 Jul, 2018
    Customer Engagement

    4 Tips for Media App Engagement

    US users are spending up to 5 hours a day on smart devices, with media and entertainment apps accounting for

    Written by: Mrinal Parekh
    Published on: 31 May, 2018
    Customer Engagement

    Your Road to a GDPR-Compliant Mobile Engagement Experience

    On May 25, 2018, the General Data Protection Regulation (GDPR) takes effect in the European Union (EU). And CleverTap is

    Written by: Mrinal Parekh
    Published on: 23 May, 2018
    Marketing Strategies

    Seamless Asia 2018: Omnichannel Marketing in Southeast Asia

    Going Seamless With Southeast Asia’s developing economy slated to grow at 6% in 2018, the region is poised for incredible

    Written by: Mrinal Parekh
    Published on: 08 May, 2018
    Mobile Marketing

    HIPAA Compliance for Mobile Marketers

    Health and wellness apps are making it easier for consumers to access medical information using their mobile apps. From tracking

    Written by: Mrinal Parekh
    Published on: 03 May, 2018
    CleverTap

    Meet CleverTap at Seamless Asia, 2018

    At CleverTap, we aren’t just an intelligent mobile marketing platform, we also love meeting industry folks and having intelligent conversations!

    Written by: Mrinal Parekh
    Published on: 02 May, 2018
    CleverTap

    Meet CleverTap at the Mobile Apps Unlocked Summit in Las Vegas!

    Are you planning to attend the Mobile Apps Unlocked Summit in Las Vegas? We’re looking forward to our team’s third

    Written by: Mrinal Parekh
    Published on: 24 Apr, 2018
    Loyalty

    How to Create Loyal App Users

    Getting customers to use your app is a lot like dating. Once you find someone you like, you’ll plan the

    Written by: Mrinal Parekh
    Published on: 19 Apr, 2018
    Media and Entertainment

    The Secrets of Successful Media App Onboarding

    So, you’ve created a fabulous media app, put in place a smart app awareness strategy, and secured an impressive number

    Written by: Mrinal Parekh
    Published on: 18 Apr, 2018
    CleverTap

    User Behavior Decoded: CleverTap Flows Guide

    As data-driven marketers, we’re trained to keep a close eye on important metrics like MAUs, uninstall rates, CTRs, etc. As

    Written by: Mrinal Parekh
    Published on: 04 Apr, 2018

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