• Marketing Strategies

    Grow & Retain Users: Acquisition-Monetization Balance

    In part three of our Reimagine Growth masterclass series, John Spottiswood, COO at Jerry.ai and our very own CleverTap expert

    Written by: Shivkumar M
    Published on: 15 Apr, 2021
    Financial Services

    11 Lessons from Best Fintech Apps

    Finance + tech = an exciting, evolving industry that everyone is talking about in 2021. The further adoption of digital

    Written by: Subharun Mukherjee
    Published on: 13 Apr, 2021
    AI and ML

    How Jerry Uses Personalized Communications to Increase Conversions by 20%

    The good news: apps have become the “channel of choice”* for consumers, fueling record adoption of finance and insurance apps.

    Written by: Subharun Mukherjee
    Published on: 08 Apr, 2021
    Ecommerce and Retail

    The New Experience Economy: How Ecommerce Brands Can Thrive in the Future of Retail

    The death of retail has been greatly exaggerated. Ecommerce revenues were up more than 30% in 2020,* and the past

    Written by: Shivkumar M
    Published on: 01 Apr, 2021
    Gaming

    Top Six Mobile Gaming Trends That Matter in 2021 and Beyond

    Here's an exciting stat: worldwide digital games market earnings rose by 15% to reach $11.6B in January 2021. What's more,

    Written by: Subharun Mukherjee
    Published on: 30 Mar, 2021
    Financial Services

    How PayU Increased User Adoption by 5x and Transactions by 20%

    In recognition of International Women’s Day and the focus on women throughout March, we look back on some of the

    Written by: Subharun Mukherjee
    Published on: 25 Mar, 2021
    Gaming

    Games as a Service: Everything You Need to Know in 2024

    It's fair to say that 2020 changed how we behave — both inside and outside of our homes. Every industry,

    Written by: Subharun Mukherjee
    Published on: 23 Mar, 2021
    Data and Analytics

    How Halodoc Improves Healthcare Access to Millions in Indonesia

    The Indonesian archipelago is the 4th most populous nation in the world. With only 0.4 doctors for every thousand residents,

    Written by: Mrinal Parekh
    Published on: 17 Mar, 2021
    Personalization

    How Medlife Used Personalized Messaging to Double Conversions and Shape Customer Demand

    In recognition of International Women’s Day, we wanted to spotlight some of the remarkable women in marketing that we have

    Written by: Subharun Mukherjee
    Published on: 11 Mar, 2021
    Financial Services

    Lessons in Fintech Hypergrowth from gohenry and Silicon Valley Bank

    To achieve hypergrowth, Fintech brands must use analytics to understand and optimize every stage of the user journey – from acquisition to

    Written by: Shivkumar M
    Published on: 05 Mar, 2021
    Marketing Strategies

    Mobile App Marketing: 3 Winning Strategies from Top Verticals (2021)

    In part three of our Reimagine Growth masterclass series, Jenien Lim, Senior CS Manager at Adjust and Adam Hadi, VP

    Written by: Shivkumar M
    Published on: 04 Mar, 2021
    CleverTap

    CleverTap Prioritizes Data Safety and Security with HIPAA Compliance

    Building relationships requires consistent and personalized experiences across all touchpoints. Data plays an essential role in delivering relevant, timely content.

    Written by: Mrinal Parekh
    Published on: 03 Mar, 2021

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