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The average US smartphone user gets 46 push notifications every day,1 and that number is only growing. With users being
It’s every marketer’s dream to have a campaign they worked hard on be considered one of the best viral marketing
There are huge changes looming over the horizon for the mobile industry. As mobile marketers, it's crucial to track these
Every mobile app struggles with customer churn. If you recall, the average mobile app loses 77% of its Daily Active
We've talked about A/B testing or split testing before. It's a technique used to help a marketer quantify the impact
With well over half of all emails being opened on mobile, email marketing has officially entered the mobile era. But
If you’ve ever walked into a brick-and-mortar store to buy something only to turn to social media on your mobile
Ah, the mysteries of the human brain. Wouldn’t it be great if you could understand why your users do the
Omnichannel marketing allows your brand to give customers a consistent message and positive experience, whether they switch devices or channels.
The holy grail of all mobile app marketers has always been retention: "How do I keep the users who installed
Toymail, Gauri Nanda’s hot new startup that was recently featured on Shark Tank, provides kids with a fun and easy
Mobile publishers fantasize about rocketing to the top charts of app stores as if by magic. But any App Store
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.