Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
Head Product Launches, Adoption, & Evangelism.Expert in cross channel marketing strategies & platforms.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Mobile publishers fantasize about rocketing to the top charts of app stores as if by magic. But any App Store
Did you know that push notification CTRs are as high as 40%, compared to email CTRs of just 5%?* Done right,
Every November, my mother-in-law gets an envelope from a charity organization complete with a bunch of address label stickers or
If you’re overwhelmed by mobile app metrics, you’re not alone. What’s the best way to track app performance? How do
Emojis are everywhere: on your phone, mobile apps, social media, even in the news. We use them every day for
Success in today’s mobile-first world means finding new ways to build customer relationships that last. Mobile users expect their apps
When you first launched your mobile app, you probably had big dreams of people flocking to download it, sharing it
I recently took some time to chat with Fernando Trueba Gris, CEO & Co-founder of California-based fashion app Luv.it. What’s
Push notifications are all about bringing users back into your app. You have to be creative enough to stand out
Earlier this month, CleverTap had the pleasure of participating in the inaugural Mobile World Congress Americas in San Francisco. Paul
Experienced mobile marketers know: real success isn't about getting someone to download your app. It's about convincing them to come
Grab your phone and look at the last few text messages you have sent and received. I bet there were
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
