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Cyber Monday is no longer Black Friday’s digital after-party. Today, it’s the single biggest revenue moment of the holiday season.
Email marketing is the unsung hero of Black Friday. During the year’s biggest shopping event, a well-timed email can directly
As marketers, we love seeing a campaign perform. Nothing beats the feeling when we get to say, “The campaign looks
Halloween is a big deal for kids and adults alike. People spend lavishly to celebrate with costumes, candy, and decorations.
I. The Letter In 1834, a merchant in Bombay sat down to write a letter to his agent in London.
A shopper adds a pair of running shoes to her cart. Minutes later, she removes them, compares a more expensive
Growth marketers across industries have been following the same operating model for years: define the segment, plot the journey, decide
Personalization has always been a North Star for marketers. Towards that goal, we have gradually moved over the years from
An email stays in a shopper’s inbox, ready to be opened when the moment is right. Cyber Monday emails, in
Black Friday has evolved from a single-day rush into a high-stakes, multi-week retail event. Online spending keeps smashing records: U.S.
U.S. consumers are projected to spend a record $13.1 billion on Halloween this year, and a good share of that
In a recent post about the 3 Factors Disrupting FinTech, we covered one major element that could upset how Financial
When was the last time you stopped playing a mobile game and received a notification or email prompting you to
In the world of online and mobile gaming, a well-designed core loop encourages users to play well past the initial
When it comes to banking and financial services, Fintech has long been lauded as a disruptor — a technology that
While Game of Thrones was at the peak of its popularity, an ardent fan of the show named Derek Forbes
Do you want the good news or the bad news first? Good news it is! 2.6 billion people played mobile
The COVID-19 pandemic has become a touchstone moment — accelerating years of gradual change into a matter of weeks with
2020 has been a year to remember for many reasons. As we look forward to 2021, we want to take
Apple has always prided itself on caring for the privacy of its customers. And their latest move continues in that
With 2021 around the corner, how should Fintech marketers plan for the coming year? What strategies should be foremost on
Roughly one-fourth of the global population do not have a bank account or access to a financial institution,* including 45
In part two of our Reimagine Growth webinar series, Simon Baptist, Director of Business Development at Branch – EMEA and
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