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Cyber Monday is no longer Black Friday’s digital after-party. Today, it’s the single biggest revenue moment of the holiday season.
Email marketing is the unsung hero of Black Friday. During the year’s biggest shopping event, a well-timed email can directly
As marketers, we love seeing a campaign perform. Nothing beats the feeling when we get to say, “The campaign looks
Halloween is a big deal for kids and adults alike. People spend lavishly to celebrate with costumes, candy, and decorations.
I. The Letter In 1834, a merchant in Bombay sat down to write a letter to his agent in London.
A shopper adds a pair of running shoes to her cart. Minutes later, she removes them, compares a more expensive
Growth marketers across industries have been following the same operating model for years: define the segment, plot the journey, decide
Personalization has always been a North Star for marketers. Towards that goal, we have gradually moved over the years from
An email stays in a shopper’s inbox, ready to be opened when the moment is right. Cyber Monday emails, in
Black Friday has evolved from a single-day rush into a high-stakes, multi-week retail event. Online spending keeps smashing records: U.S.
U.S. consumers are projected to spend a record $13.1 billion on Halloween this year, and a good share of that
What if you could gather in a room (or on a Zoom call) ten of the smartest marketers on the
Some of you might have seen the reports on critical vulnerabilities CVE-2021-44228 + CVE-2021-45046 in the Apache Log4j library. Part
Part 2 of our series on Mobile Marketing Strategies for Fintech Brands. Read Part 1. We’ve been talking about the
Introducing Sanya Mittal who is a Customer Success Manager at CleverTap. Being the youngest CSM here and a two-time award
Part 1 of our series on Mobile Marketing Strategies for Fintech Brands Never have more people in more countries relied
Achieving Growth Goals and Hiring a Global CEO Suresh, Anand, and I started CleverTap with a mission to empower digital
Every year, the best and the brightest stars in the financial technology space gather together for Money 20/20. The event
This post was contributed by Vaidehi Vartak. From March to June in 2021, I interned at CleverTap as part of
From the start, we’ve been on a mission to help digital brands increase customer retention and lifetime value through the
CleverTap is all about growth. We help our customers grow by providing technology and innovations to build stronger relationships with
A bold new logo may look good but — let’s face it — it won’t solve your customer retention problems.
As mobile app companies mature, the first metric they use to gauge their success is user growth. The more users
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