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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
According to a survey conducted by Accenture, 41% of consumers switched brands last year over a lack of trust and
How valuable is a unicorn? Apparently, if you live in Silicon Valley, you can buy a unicorn for a cool
This post in intended to help readers to understand the algorithm behind our recommendation engine. We use Collaborative Filtering (CF)
We talk a lot about the concepts behind mobile marketing and analytics on our blog. And there’s a real need
It’s a big day for us at CleverTap. We’re delighted to announce that we’ve raised $26 million in Series B
How different can marketing to millennials be? A lot can change in a generation, Karen.1 Not only from a technological
Neural networks, as the name suggests, involves a relationship between the nervous system and networks. It’s a relationship loosely modeled
A magician never reveals his secrets. Although your app should be a magical experience for users, it should be no
In romantic comedies, the male protagonist often makes an attempt to win back the heart of his lady with an
Digital marketers today constantly strive to understand their users better. Instead of sending bulk campaigns to the entire user base
It’s like searching for a set of keys: that moment when a user can’t find the app icon they’re looking
We’ve been covering various aspects of the customer experience for a while now on this blog. Check out previous posts
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