• Customer Engagement

    Offline and Online Customer Engagement: What Marketers Need to Know

    Customer engagement isn’t just about getting your customers interested in your product. It’s about keeping them coming back for more.

    Written by: Shivkumar M
    Published on: 31 Aug, 2021
    Customer Engagement

    Channel Preferences Have Shifted – Listen to How Your Customers Want to Engage

    Delivering a superior customer experience is like competing in the decathlon—you need to be agile and face a multidisciplinary challenge

    Written by: Subharun Mukherjee
    Published on: 26 Aug, 2021
    Customer Engagement

    How Visible’s Head of Brand Marketing Taps Influencers to Drive Customer Engagement

    The arrival of the new normal* didn't just mark a sea change in how companies must engage their customers. It

    Written by: Mrinal Parekh
    Published on: 18 Aug, 2021
    Customer Engagement

    How IBM is Weathering the Subscription Storm and Pivoting to Paid Success

    The subscription economy is booming. More than four in five U.S. consumers* now pay for at least one streaming video

    Written by: Mrinal Parekh
    Published on: 10 Jun, 2021
    Customer Engagement

    How MOVii Uses Messaging to Promote Inclusion — and Reduced Churn by 82%

    Consumer interest in Fintech apps was strong ahead of the pandemic. Consumers accessed finance apps over one trillion times in

    Written by: Subharun Mukherjee
    Published on: 28 Jan, 2021
    Customer Engagement

    Understanding Engagement Metrics

    In session two of our Reimagine Growth webinar series, Abhishek Patil, CoFounder of GrowthX, took us through an overview of

    Written by: Shivkumar M
    Published on: 13 Oct, 2020
    Customer Engagement

    2020 Mobile Benchmark Report: Key Insights Into App Engagement & Growth

    [CT_ShortCode id="36615"] We’re in the middle of an undeniable period of transformation. COVID-19 has fundamentally changed how mobile brands operate

    Written by: Shivkumar M
    Published on: 14 Jul, 2020
    Customer Engagement

    Lifecycle Optimizer: The Bigger Picture of Customer Engagement

    We believe user retention is more than just keeping your app installed on a user’s device. It's about building loyal

    Written by: Mrinal Parekh
    Published on: 12 May, 2020
    Customer Engagement

    4 Essential Takeaways from Our Webinar: Social Apps Coming of Age During COVID‑19

    Social distancing has forced people to look for alternative ways to stay connected. It has gotten to the point where

    Written by: Mrinal Parekh
    Published on: 12 May, 2020
    Customer Engagement

    Understand User Behavior Shifts in a Post-COVID World

    [CT_ShortCode id="34577"] In just weeks, the coronavirus pandemic has impacted daily life on an unprecedented scale. It has transformed the

    Written by: Shivkumar M
    Published on: 14 Apr, 2020
    Customer Engagement

    Combat App Fatigue and Grow Your User Base

    When mobile apps first hit the scene in 2008, there were only 500 available for download. Fast forward to the

    Written by: Subharun Mukherjee
    Published on: 24 Mar, 2020
    Customer Engagement

    10 Customer Retention Quotes from Hypergrowth Experts

    Successful apps understand how vitally important customer retention is when it comes to growing a business. Good retention means product/market

    Written by: Shivkumar M
    Published on: 19 Mar, 2020

    Please enter a valid work email

    Smiling Woman Holding Phone