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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Did you know that push notification CTRs are as high as 40%, compared to email CTRs of just 5%?* Done right,
At CleverTap, we aim to empower mobile marketers to craft incredible user experiences. We strive to serve mobile marketers with
Restaurants and fast-food joints have been delivering food to our doorsteps for decades now. But recently, an altogether new vertical
The latest Android version named after the famous cookie brand Oreo released on 21st August and is now live on
Every November, my mother-in-law gets an envelope from a charity organization complete with a bunch of address label stickers or
From news and music to entertainment and video, we’re consuming more and more content on our mobile devices. As a
If you’re overwhelmed by mobile app metrics, you’re not alone. What’s the best way to track app performance? How do
One of the most intriguing questions that product managers and marketers face is, ‘What are users doing on my app?’
Emojis are everywhere: on your phone, mobile apps, social media, even in the news. We use them every day for
Success in today’s mobile-first world means finding new ways to build customer relationships that last. Mobile users expect their apps
TL;DR Java 9 HttpClient does not allow custom Authorization header unless you resort to a hack Read on: Over the
On 14 Dec, we held an Ask Me Anything (AMA) session on GrowthHackers. Our Head of Marketing, Almitra Karnik, spent
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