• CleverTap

    CTzen Stories: Perfect Life Balance by Ralitsa Petrova

    In today's fast-paced world, how important is it to strike a perfect balance with different aspects of life? Ralitsa Petrova,

    Written by: Ralitsa Petrova
    Published on: 04 Apr, 2023
    CleverTap

    Danielle Vona: Bloomin’ Customer Base with Engaging Programs

    Dining is a competitive industry, with a wealth of choices for potential diners to choose from in both the physical

    Written by: Sony Shetty
    Published on: 04 Apr, 2023
    Ecommerce and Retail

    How to Boost the Repeat Purchase Rate for New Ecommerce Users

    Customer acquisition is often the primary focus of marketing. But to grow sales, companies should focus more on retaining existing

    Written by: Subharun Mukherjee
    Published on: 30 Mar, 2023
    Ecommerce and Retail

    Ecommerce Apps: The Struggle From Sign-Up to Conversion

    Although shopping from mobile devices is nothing new, the pandemic fast-tracked the development, use, and convenience of ecommerce apps —

    Written by: Subharun Mukherjee
    Published on: 23 Mar, 2023
    Marketing Strategies

    Andy Carvell on a Mobile App’s Journey From Conversion to Commitment

    Attracting customers to your mobile app is one thing, but what about keeping them engaged? It’s a talent that’s essential

    Written by: Sony Shetty
    Published on: 22 Mar, 2023
    Gaming

    Values-Driven Marketing: Aligning With Customers’ Values

    It's no longer enough for marketers to simply advertise the benefits of their products or services — in fact it

    Written by: Shivkumar M
    Published on: 14 Mar, 2023
    Ecommerce and Retail

    How Long Does It Take to Convert Your Ecommerce App Users?

    According to the CleverTap Ecommerce Benchmark Report, 57% of new ecommerce app users complete a purchase within the first month

    Written by: Shivkumar M
    Published on: 09 Mar, 2023
    Mobile Marketing

    How ZEE5 Global Is Gaining Loyal Viewers With Engaging Content and Communications

    “The goal is to have the user with us at least for a year. Every aspect of the business, every

    Written by: Sony Shetty
    Published on: 28 Feb, 2023
    Financial Services

    Vivek Girotra on Fintech Innovation

    Fintech has seen a boom in recent years, with a wealth of apps available to help consumers and businesses bank,

    Written by: Sony Shetty
    Published on: 21 Feb, 2023
    CleverTap

    CTzen Stories: Simona Stancheva on Why Pure Mathematics is the Poetry of Logical Ideas 

    Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from

    Written by: Simona Stancheva
    Published on: 15 Feb, 2023
    Ecommerce and Retail

    How Meesho Created an App Experience to Serve an Untapped Market (Part 2 of 2)

    As noted in part one of this blog, CleverTap recently presented at ZeeMELT on a panel moderated by Peggy Ann

    Written by: Sony Shetty
    Published on: 14 Feb, 2023

    Please enter a valid work email

    Smiling Woman Holding Phone