Holiday Marketing

Holiday Marketing Ideas for 2020: Clever Campaigns to Help You Stand Out

Bah humbug.  That just about sums up 2020. And this holiday season, social distancing means avoiding bustling shopping malls, skipping

Written by: Shivkumar M
Published on: 24 Nov, 2020
CleverTap

CleverTap Quarterly: Rounding Off 2020 and Looking Ahead to 2021

At our CleverTap Quarterly showcases, we share market insights and introduce our latest product innovations. At our latest Quarterly on

Written by: Shivkumar M
Published on: 19 Nov, 2020
Marketing Strategies

Effective Cross-Selling and Cross-Category Acquisition Tactics

In part two of our Reimagine Growth webinar series, John Huang, Regional CRM head at Carousell, gave an overview of

Written by: Shivkumar M
Published on: 17 Nov, 2020
Mobile Marketing

Growth Marketing Strategy for Startups: Scale with Mobile Marketing

Startup growth business can feel like a Sisyphean task — pushing a boulder up a hill only to have it

Written by: Shivkumar M
Published on: 10 Nov, 2020
Marketing Strategies

12 Mobile Business Leaders Share Their Most Valuable Growth Advice

It takes a lot to grow a successful mobile business. Tenacity, determination, intelligence, leadership — and a lot of help. 

Written by: Shivkumar M
Published on: 03 Nov, 2020
Mobile Marketing

App Monetization Strategies: 6 Bankable Ways to Turn a Profit

You have a lot of goals for your app: Create something cool that helps people. Offer an amazing user experience.

Written by: Shivkumar M
Published on: 27 Oct, 2020
Journeys

User Journey Mapping to Improve UX

We thrive on stories. We've been telling them for generations. Stories are tools for communication. But more importantly, they’re a

Written by: Shivkumar M
Published on: 20 Oct, 2020
Customer Engagement

Understanding Engagement Metrics

In session two of our Reimagine Growth webinar series, Abhishek Patil, CoFounder of GrowthX, took us through an overview of

Written by: Shivkumar M
Published on: 13 Oct, 2020
Mobile Marketing

Top Mobile Ad Networks for App Monetization & User Acquisition

If you want to capture your customers’ attention, you’ve got to be where they are. And that’s on mobile.  Mobile

Written by: Shivkumar M
Published on: 29 Sep, 2020
Financial Services

5 Fintech Trends Taking the Industry by Storm

With the current challenges that Fintech apps face and the current global health crisis, you might expect the Finance technology

Written by: Shivkumar M
Published on: 15 Sep, 2020
CleverTap

Highlights from the Quarterly Recap

Last month we hosted our inaugural CleverTap Quarterly showcase, where we shared market insights, introduced our latest product innovations, and

Written by: Shivkumar M
Published on: 10 Sep, 2020
Financial Services

Fintech App Teardowns: How the Best in the Business Attract, Engage, and Retain Customers

The Fintech industry is booming.  Growing demand and adoption of mobile banking and finance apps have the market on track

Written by: Shivkumar M
Published on: 01 Sep, 2020

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