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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Leads Product Marketing & Analyst Relations.Expert in cross-channel marketing strategies & platforms.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
So, you’ve created a fabulous media app, put in place a smart app awareness strategy, and secured an impressive number
As data-driven marketers, we’re trained to keep a close eye on important metrics like MAUs, uninstall rates, CTRs, etc. As
User retention is the defining metric for successful mobile apps. The value of incorporating deep links into user retention strategies
As of 2017, there are 2.4 billion smartphone users — and that number is likely to rise to over 6
In just a few months, the European Union will put a new privacy law into effect. Designed to let individuals
Restaurants and fast-food joints have been delivering food to our doorsteps for decades now. But recently, an altogether new vertical
From news and music to entertainment and video, we’re consuming more and more content on our mobile devices. As a
On 14 Dec, we held an Ask Me Anything (AMA) session on GrowthHackers. Our Head of Marketing, Almitra Karnik, spent
Long gone are the days when shopping meant driving to a brick-and-mortar store and standing in long checkout lines. Now,
The digital market in Southeast Asia continues to witness blistering growth on the back of rapid smartphone proliferation. Internet penetration
With the sheer number of travel apps available to users, app-based travel businesses have their work cut out for them
Diwali, also known as ‘Deepavali’, is the Festival of Lights. People decorate their houses with diyas and lanterns to signify
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
