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Meet CleverTap at Seamless Asia, 2018

Mrinal Parekh Mrinal Parekh, Senior Manager at CleverTap, has expertise in product, consumer, and digital marketing, with previous roles at Razorpay and Amazon.
Meet CleverTap at Seamless Asia, 2018

At CleverTap, we aren’t just an intelligent mobile marketing platform, we also love meeting industry folks and having intelligent conversations! In an industry that exists at the cutting-edge of technology and marketing, it is important to keep an educated pulse on the market, retain pace with the latest trends in the mobile universe, and move towards rapidly addressing potential customer pain-points through hyper-personalization at scale.
It is with these express objectives that CleverTap will be attending one of the largest tech events in Southeast Asia, Seamless Asia, 2018. To be held at the bustling Suntec Convention Centre in Singapore on May 3-4, 2018, Seamless Asia promises to bring together the biggest names in the retail, e-commerce, and digital payments space from across the region – under one roof. Over 6,000 attendees, 150 exhibitors, and 200 speakers are slated to attend the event, as the future of a tech-driven and mobile-first Asia takes shape.
We at CleverTap intend to play a key role in Asia’s incredible growth story. One major way of making that happen is by empowering mobile marketers with the most comprehensive tools at their disposal to better understand, identify, segment, engage, monetize, and retain their carefully acquired customers. In this context, ecommerce as a sector is poised for blistering growth. In fact, the B2C e-commerce sector in Southeast Asia alone is worth over $6 billion.

We’ll Be Speaking!

Mobile marketing automation solutions that enable omnichannel engagement becomes vital in such a scenario. Set in this backdrop, our co-founder, Anand Jain will be speaking on day 1 at the event, highlighting the future of mobile marketing in the extremely competitive e-commerce space in the region.
Anand Jain
E-commerce players have to quickly realize that one size no longer fits all. Delivering customized, relevant, and differentiated user experiences at every stage of the app user lifecycle in a mobile-first market is vital. Anand will be discussing all this and a lot more in his talk.
Be sure to swing by to catch the man himself in action!
With key discussions around the role of AI, ML, and IoT in an increasingly m-commerce centric market, Seamless Asia will be a common forum for thought leaders, strategic decision makers, and tech solution providers from the Asia Pacific region, offering insights, intrigue, and inspiration in equal measure.

Drop By Our Booth!

Swing by booth number C15 in the exhibitor section of the Suntec Convention Centre on May 3-4 to learn more about how you can truly unlock the true potential of your web and/or app business!
Over the last few months, CleverTap has embraced the power of AI and ML to create a best in class mobile marketing platform, providing businesses with a comprehensive suite of combined analytics and user engagement solutions. Some of our new features that we are excited to showcase include –

  1. Flows
    We created Flows to allow you to identify the most common paths your customers take towards conversion while navigating through your app. This helps you isolate optimal times for engagement targeter at each user segment and potential drop-off points, enabling more accurate uninstall prediction based on live-user in-app behavior.These rich user-level insights help you leverage every mobile moment, as you deliver the most differentiated customer experience. Say goodbye to abandoned carts and lay the foundation for long-term relationships with repeat users!
    Learn more about Flows here!
  2. JourneysWe’ve taken marketing automation to an all new level with Journeys. This feature allows you to visually build and deliver diverse omnichannel marketing campaigns based on your target users’ historical and present in-app behavior, geographic location, device type, and lifecycle stage.
    With Journeys, you can run and manage multiple campaigns across channels for fulfill various objectives.
    Whether it is getting first-time users excited about your app, increasing adoption, driving conversion through various promotions, Journeys becomes your ultimate data-driven user engagement feature, delivering personalized, contextual, and timely communication.
    You can learn just how Journeys empowers mobile marketers to run exceptional marketing campaigns right here!
  3. Rich Push NotificationsSending the right message to the right user at the right time is so important. Rich Push Notifications constitute a great channel to deliver engaging messages to relevant user segments using more than just text!
    No longer will your notifications get lost on your users’ smart devices, especially once you leverage images, videos, audio, and/or GIFs to make your content more engaging and attention-grabbing!
    Rich Push Notifications

We’ve also worked incredibly hard to streamline other industry-first features such as our Pivots, Funnels, and Cohorts, to make your life much simpler!

We’re Excited to Meet You!

We look forward to seeing you at Seamless Asia, 2018 as we all rapidly move towards a more inclusive, seamless, and vibrant socio-economic Asian future. Also you can set up a time for a 1:1 with our experts to know more about the world’s most advanced mobile marketing platform.

Last updated on June 11, 2024