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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Almost every service and product company has created a mobile app to make life easier for their users/customers, but struggle
Effective messaging campaigns can make or break an app. Mobile marketers need to be able to send users timely, personalized
Diwali, also known as ‘Deepavali’, is the Festival of Lights. People decorate their houses with diyas and lanterns to signify
No matter what app industry vertical you function in, it is critical for all app developers and mobile marketers -
Earlier this month, CleverTap had the pleasure of participating in the inaugural Mobile World Congress Americas in San Francisco. Paul
Calculating the ROI for mobile app marketing has always been complicated because of so many moving parts. For the most
Understanding user behavior is important for product managers to shape their product. However, it is becoming increasingly important for marketers
Memrise is a language learning app which won the best app award for 2017 on Google Play. It bested thousands
For Netflix bingers like me, this title is not just about deep linking but also a quick reference to Netflix's
Your mobile customers can be tough to engage with. Especially with the amount of messages they receive on a daily
Keeping the fundamental tenet of online advertising and analytics in mind, it is a known fact that the more you
By next year, 8 out of 10 email users will likely access their email accounts exclusively from their mobile device,
Free Customer Engagement Guides
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