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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
User engagement is the lifeline for your app. When it’s healthy, you see a boost in CLTV, retention, and (most
The mobile gaming market is huge. One-third of all mobile downloads in the world are games, and to top it
Imagine this: you’re sitting in the doctor’s office for your annual physical. The doctor comes in with his clipboard, makes
Mobile apps are not the first technology to disrupt an entire industry, and they won’t be the last. Mobile apps
There are a gajillion apps out there. In July 2018, there were 3.2 million apps in the Apple App Store.
We’ve said it time and time again: Retention is the most effective way for mobile marketers to drive measurable growth.
Everyone loves eating out, especially millennials. From first dates to anniversaries, lunches with friends to dinners with family, and employee
Why do we need experiments? Experiments play an important role to test theories and provide the basis for scientific knowledge.
The holidays are right around the corner — which means if you haven’t thought about your holiday campaigns, you might
Every year, the UN's Food and Agriculture Organization (FAO) hosts World Food Day, an educational and celebratory event focused on
If you’re looking to improve your customer retention rates you're likely drowning in a deluge of proposals from every mobile
If you haven’t heard the news, CleverTap just closed a $35 million Series C funding round, bringing our total funding
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