Personalization

CleverTap Recognized in the 2025 Gartner® Magic Quadrant™ for Personalization Engines

What a fantastic start to 2025! We are excited to share that CleverTap has been recognized as a Niche Player

Written by: Subharun Mukherjee
Published on: 11 Feb, 2025
Personalization

Maximizing Festive Season Sales with CleverTap’s Personalization Schema

Festive season sales demand personalization like never before. Discover how CleverTap's Personalization Schema empowers you to tailor varying levels of

Written by: Subharun Mukherjee
Published on: 28 Nov, 2024
Personalization

What is a Personalization Engine?

What is a Personalization Engine? A personalization engine is an advanced software designed to customize content, products, and experiences to

Written by: Agnishwar Banerjee
Published on: 29 Oct, 2024
Personalization

What is a Personalization Engine?

Imagine having a conversation with a brand that knows your preferences like a close friend would. Here’s how personalization engines

Written by: Agnishwar Banerjee
Published on: 20 Sep, 2024
Personalization

Hyper-Personalization: What Every Brand Needs to Know

Hyper-personalization is a marketing marvel that makes consumers feel like brands are reading their minds. In this blog, we'll unravel

Written by: Subharun Mukherjee
Published on: 16 Aug, 2024
Personalization

14 Customer Retention Lessons From Experts

No two companies or industries have the same customer retention strategies, and it’s not hard to see why. For example,

Written by: Shivkumar M
Published on: 29 Nov, 2023
Personalization

How to Use Customer Data to Deliver Personalized and Relevant SMS Messages

Brands are constantly on the lookout for innovative ways to reach their target audience with compelling messages delivered at just

Written by: Mrinal Parekh
Published on: 22 Nov, 2023
Personalization

The Power of Hyper-Personalized Messaging: Boosting User Engagement

In today’s online marketplace, the customer is king. Why? Because there are so many brands clamoring for business, customers can

Written by: Subharun Mukherjee
Published on: 07 Nov, 2023
Personalization

Tobias Boerner’s Recipe for Successful Hyper-Personalization and Building Customer Trust Early

As dieting trends come and go, user retention in the digital space can be tricky. How can an app retain

Written by: Subharun Mukherjee
Published on: 17 Oct, 2023
Personalization

Leveraging Customer Data Platforms for Personalized Marketing

We’re all drowning in content — from the never-ending stream of social media updates to round-the-clock emails, messages, and of

Written by: Shivkumar M
Published on: 21 Sep, 2023
Personalization

How Subscription Businesses Can Deliver Hyper-Personalized Experiences at Scale

Today’s digital customers are inundated with countless options and offers. Getting your subscription app to stand out becomes incredibly challenging

Written by: Subharun Mukherjee
Published on: 18 Sep, 2023

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