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Head Product Launches, Adoption, & Evangelism.Expert in cross channel marketing strategies & platforms.
Cyber Monday is no longer Black Friday’s digital after-party. Today, it’s the single biggest revenue moment of the holiday season.
Email marketing is the unsung hero of Black Friday. During the year’s biggest shopping event, a well-timed email can directly
As marketers, we love seeing a campaign perform. Nothing beats the feeling when we get to say, “The campaign looks
Halloween is a big deal for kids and adults alike. People spend lavishly to celebrate with costumes, candy, and decorations.
I. The Letter In 1834, a merchant in Bombay sat down to write a letter to his agent in London.
A shopper adds a pair of running shoes to her cart. Minutes later, she removes them, compares a more expensive
Growth marketers across industries have been following the same operating model for years: define the segment, plot the journey, decide
Personalization has always been a North Star for marketers. Towards that goal, we have gradually moved over the years from
An email stays in a shopper’s inbox, ready to be opened when the moment is right. Cyber Monday emails, in
Black Friday has evolved from a single-day rush into a high-stakes, multi-week retail event. Online spending keeps smashing records: U.S.
U.S. consumers are projected to spend a record $13.1 billion on Halloween this year, and a good share of that
A retenção de clientes é tão importante quanto — senão mais do que — a aquisição de novos. As empresas
La retención de clientes es tan importante como —si no más que— la adquisición de nuevos. Las empresas suelen estar
Uma experiência de onboarding fluida em aplicativos mobile pode ser a diferença entre um usuário ocasional e um cliente fiel.
Una experiencia de onboarding fluida en aplicaciones mobile puede marcar la diferencia entre un usuario ocasional y un cliente fiel.
Atrair novos usuários é apenas o começo. O verdadeiro desafio — e a verdadeira oportunidade — está em mantê-los engajados.
Atraer nuevos usuarios es solo el comienzo. El verdadero desafío —y la verdadera oportunidad— está en mantenerlos comprometidos. Sin una
À medida que o Dia da Independência se aproxima, os consumidores entram no modo de compras. Pense em fogos de
A medida que se acerca el Día de la Independencia, los consumidores entran en modo de compra. Piensa en fuegos
Aplicativos mobile vêm em vários tipos, incluindo nativos, híbridos e baseados na web, cada um adequado para diferentes necessidades. Este
Las aplicaciones mobile vienen en varios tipos, incluyendo nativas, híbridas y basadas en la web, cada una adecuada para diferentes
E-mails de Onboarding são pontos de contato essenciais que transformam novos usuários em clientes engajados e de longo prazo. Um
Los correos de onboarding son puntos de contacto esenciales que convierten a nuevos usuarios en clientes comprometidos y de largo
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