Financial Services

App Onboarding: Definition, Tips, and Examples

Attracting and keeping users engaged is crucial for growing your app. Even more, it’s important to stay competitive in a

Written by: Shivkumar M
Published on: 09 Mar, 2021
Financial Services

Lessons in Fintech Hypergrowth from gohenry and Silicon Valley Bank

To achieve hypergrowth, Fintech brands must use analytics to understand and optimize every stage of the user journey – from acquisition to

Written by: Shivkumar M
Published on: 05 Mar, 2021
Marketing Strategies

Mobile App Marketing: 3 Winning Strategies from Top Verticals (2021)

In part three of our Reimagine Growth masterclass series, Jenien Lim, Senior CS Manager at Adjust and Adam Hadi, VP

Written by: Shivkumar M
Published on: 04 Mar, 2021
CleverTap

CleverTap Quarterly: Driven by Speed and Simplicity

CleverTap Quarterly is our virtual product showcase where we share market insights and introduce our latest innovations. At our most

Written by: Shivkumar M
Published on: 02 Mar, 2021
Financial Services

Referrals are Fintech’s Most Powerful Marketing Weapon

Referrals have long been a staple of user acquisition. It works because it feeds on one of the most primal

Written by: Shivkumar M
Published on: 23 Feb, 2021
Ecommerce and Retail

Ecommerce ASO Tips for User Acquisition

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Written by: Shivkumar M
Published on: 18 Feb, 2021
Financial Services

5 Epic Fintech Marketing Campaigns

They say imitation is the best form of flattery. We say: if you can learn something vital from a campaign

Written by: Shivkumar M
Published on: 16 Feb, 2021
Gaming

The Best Gaming App Install Ads: Tips & Examples to Level Up User Acquisition

If you build it, they will come. Well, maybe that’s true if you time travel to 2007. Or you’re Kevin

Written by: Shivkumar M
Published on: 09 Feb, 2021
Financial Services

How to Humanize Your Fintech App

Companies have a simple goal, no matter what size they are: grow the user base and monetize. Modern technology, specifically

Written by: Shivkumar M
Published on: 04 Feb, 2021
Ecommerce and Retail

Survey Insights: How Ecommerce Brands Won 2020 & What’s in Store for 2021

It’s no secret that 2020 was a banner year for ecommerce — revenue is up over 30%.* But we wanted

Written by: Shivkumar M
Published on: 26 Jan, 2021
Financial Services

What Happens When Big Tech Enters the Fintech Space?

In a recent post about the 3 Factors Disrupting FinTech, we covered one major element that could upset how Financial

Written by: Shivkumar M
Published on: 21 Jan, 2021
Gaming

Gaming’s Missed Retargeting Opportunity

When was the last time you stopped playing a mobile game and received a notification or email prompting you to

Written by: Shivkumar M
Published on: 19 Jan, 2021

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