• CleverTap

    CleverTap soars to ever greater heights with Multiple wins in G2’s latest reports

    The just-released Summer 2024 reports from G2 underscore CleverTap's exceptional leadership as the top all-in-one customer engagement platform. CleverTap's dominance

    Written by: Subharun Mukherjee
    Published on: 04 Jul, 2024
    CleverTap

    Hello Clever.AI: The AI Boost to Customer Engagement

    Your Intelligent Companion for Crafting Compelling Customer Experiences Imagine one of your VIP customers is at your retail outlet and

    Written by: Shivkumar M
    Published on: 11 Jun, 2024
    Journeys

    Mastering Customer Journeys: The Ultimate Guide For 2024

    In business, there’s no relationship that’s more important than the relationship between your brand and your customers. Everything your company

    Written by: Apoorv Bhatnagar
    Published on: 10 Jun, 2024
    CleverTap

    Lead the Way in Conversational Messaging with WhatsApp’s New Cutting-Edge Templates

    With over 2 billion users worldwide and boasting some of the highest engagement rates among messaging platforms—including an impressive 98%

    Written by: Deepak Yadav
    Published on: 06 Jun, 2024
    Data and Analytics

    Cracking the Code: Uninstall Tracking Post Latest FCM Update

    In today’s fiercely competitive app market, retaining users is increasingly challenging. Statistics show that 25% of apps downloaded worldwide are

    Written by: Abhinav Wagadre
    Published on: 27 May, 2024
    Push Notifications

    Mastering iOS Push Notifications: The Ultimate Guide

    User’s attention span is fickle and with each passing day engaging them effectively is turning out to be a big

    Written by: Shivkumar M
    Published on: 08 May, 2024
    Push Notifications

    Unlocking Android Push Notifications: The 4 W’s Deep Dive

    Ever wondered about those little, app-branded messages that keep popping up on our  phones? Those are push notifications, a powerful

    Written by: Apoorv Bhatnagar
    Published on: 06 May, 2024
    Marketing Strategies

    IPL Marketing Goals Scored: A Winning Case Study

    Introduction   Imagine a sporting event that surpasses the US Super Bowl's viewership for every single match, across an entire two-month-long,

    Written by: Subharun Mukherjee
    Published on: 30 Apr, 2024
    Gaming

    Three Years Later: The Mobile Gaming Industry Post-ATT

    With the third release anniversary of Apple's App Tracking Transparency (ATT) coming up in April, it seems fitting to review

    Written by: Momchil Kyurkchiev
    Published on: 22 Apr, 2024
    Gaming

    Adapting Mobile Gaming to 2024

    I recently delved into Mathew Ball's insightful essay on the State of Gaming in 2024. It's definitely worth a read

    Written by: Momchil Kyurkchiev
    Published on: 16 Apr, 2024
    Gaming

    Surviving Mobile Gaming After COVID-19

    Covid made the world notice Mobile Gaming and everyone has spent the past 4 years trying to get a piece

    Written by: Solomon Lichter
    Published on: 15 Apr, 2024

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