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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
If you’ve come across our social media channels or website in the past month, then you may have noticed something
From time spent to revenue generated, metrics for finance apps broke records in 2020. It's a trend that cements the
Global app spending is projected to climb to $270 billion by 2025*. To give a bit of context, this number
App engagement is all about putting the user's needs first. The magic occurs when app marketers harness behavioral data around
Blockchain technology is taking on an increasingly important role in the global economy — and the ecommerce sector is taking
Marketing is a means to effectively engage and ultimately retain customers. But messaging aimed at customers also needs to be
In last year’s WWDC, we talked about how iOS 14 would affect user privacy and mobile marketing. That story continues
Growth is change. So, growth marketers should welcome times of upheaval… especially if they are not the most successful brand
Cast your mind back to 1997. The internet had momentum but hadn't officially taken off yet. A search engine named
Facebook is going all-in on ecommerce. Hot on the heels of its Live Shopping Fridays announcement, the social media giant
Hyper-casual games are likely to take the mobile gaming industry by storm. Some would argue that they already have. For
Global events have not only accelerated business transformation and change, they’ve upended consumer perception of what brands must do and
Free Customer Engagement Guides
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