Amber Haidery

WhatsApp has quickly become one of the most effective customer engagement channels, with consistently high open and response rates. But

Written by: Sagar Hatekar

Published on: 31 Mar, 2026

The Indian Premier League (IPL) has evolved into India’s biggest marketing stage, with ~620 million viewers expected in 2026 and

Published on: 30 Mar, 2026

Your team spent six weeks building a re-engagement campaign. You did everything by the playbook. Initially, the open rates looked

Written by: Jacob Joseph

Published on: 23 Mar, 2026

Shoppers move fast. One scans running shoes on your site, drops a premium pair into their cart, then hesitates, perhaps

Published on: 22 Mar, 2026

Easter is a vibrant time of family gatherings, gifting, and springtime celebration, making it a prime opportunity for brands to

Published on: 24 Oct, 2025

In the evolving landscape of email marketing, privacy is no longer a checkbox; it’s the cornerstone of trust. Today’s consumers

Written by: Amber Haidery

Published on: 19 Aug, 2025

Email marketing is one of the most important and widely used marketing channels that helps businesses establish a direct relationship

Written by: Amber Haidery

Published on: 23 Jan, 2025

Email communication is more relevant than ever. The surge in email usage during the 2020 pandemic has only solidified its

Written by: Amber Haidery

Published on: 17 May, 2024