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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Mobile apps come in various types, including native, hybrid, and web-based, each suited for different needs. This guide covers the
Before the 1940s, print media and radio ruled the marketing landscape. Then along came television, and marketers had to reinvent
What do you get when you combine two of the world’s oldest automotive companies with three of Europe’s leading taxi-hailing
During the second quarter of 2022, Android users had access to 3.5 million apps, while Apple users had access to
What if you worked hard to create a new app, website, product, or feature only to find out that your
A 360-degree view of every customer is a concept that has eluded organizations for decades. Breaking data silos and delivering
In part three of our Reimagine Growth masterclass series, John Spottiswood, COO at Jerry and our very own CleverTap expert
It's no secret that ecommerce has seen a major boost in the last year. More and more shoppers are turning
We thrive on stories. We've been telling them for generations. Stories are tools for communication. But more importantly, they’re a
It’s been over 6 months since I’ve started writing for a B2B enterprise product — CleverTap. Having earlier been in
As mobile marketers, you have it rough nowadays. If your budgets haven’t been cut yet, you now have to navigate
How do you know which is the better call-to-action button? Or which sign-up form is more effective? In such a
Free Customer Engagement Guides
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