CleverTap

Rebranding CleverTap 2.0: Behind Our New Design

If you’ve come across our social media channels or website in the past month, then you may have noticed something

Written by: Mrinal Parekh
Published on: 15 Jul, 2021
CleverTap

CleverTap Prioritizes Data Safety and Security with HIPAA Compliance

Building relationships requires consistent and personalized experiences across all touchpoints. Data plays an essential role in delivering relevant, timely content.

Written by: Mrinal Parekh
Published on: 03 Mar, 2021
CleverTap

CleverTap Wins AWS 2020 Technology Partner of the Year

Our company was founded with the mission to make user engagement more relevant. And we have come a long way

Written by: Subharun Mukherjee
Published on: 08 Oct, 2020
CleverTap

Introducing Our New Chief Customer Officer

Our primary focus is and always has been our customers. We consider your business to be an extension of our

Written by: Sunil Thomas
Published on: 20 Aug, 2020
CleverTap

The CleverTap Difference: Simplicity and Power

The mobile engagement industry has evolved into a complex marketplace. Some estimates say that apps have 15 SDKs on average*

Written by: Mrinal Parekh
Published on: 05 Aug, 2020
Segmentation

Custom List Segments: Bridge Any Segmentation Tool With CleverTap

Many businesses today rely on three or four different types of segmentation engines such as vendors, in-house audience platforms, data

Written by: Shivkumar M
Published on: 29 May, 2020
Customer Engagement

Lifecycle Optimizer: The Bigger Picture of Customer Engagement

We believe user retention is more than just keeping your app installed on a user’s device. It's about building loyal

Written by: Mrinal Parekh
Published on: 12 May, 2020
CleverTap

3 years at CleverTap

Supreet Kini is a Senior Customer Success Manager based out of our Mumbai office. We asked him to write about

Written by: Supreet
Published on: 28 Aug, 2019
Holiday Marketing

Secrets of the Top-Performing Black Friday Push Notifications 2018

The biggest shopping weekend of the year is now behind us! So what can mobile marketers learn from it to

Written by: Subharun Mukherjee
Published on: 05 Dec, 2018
AI and ML

Timing is Everything: New ML-Powered Feature for Personalized Send Times

Do you often wonder when is the best time to send your campaigns? Your users are spread across geographies and

Written by: Subharun Mukherjee
Published on: 26 Jul, 2018
CleverTap

New Google Ads Integration: Drive Conversions with Remarketing

Your weekend getaway to Miami Beach is just a few weeks away, and you’re on the hunt for a new

Written by: Subharun Mukherjee
Published on: 19 Jul, 2018
CleverTap

CleverTap’s Commitment to User Consent and Data Privacy

Given the recent discussion over privacy, security, and the role of service providers such as CleverTap, we’d like to clarify our

Written by: Anand Jain
Published on: 26 Mar, 2018

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