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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
In our experience powering over 8,000 mobile app customers, we’ve noticed that the brands who have been consistent in retaining
Supreet Kini is a Senior Customer Success Manager based out of our Mumbai office. We asked him to write about
Imagine this: your app displays a video ad pop up… and instead of complaining, your users are actually excited to
Say you own a small flower shop on a busy street. You have a few people browsing around in your
At CleverTap, we're big on mobile engagement. But what does "mobile engagement" really mean? On a superficial level, you could
Acronyms spring eternal. Did you know that “scuba” and “laser” are both acronyms? They stand for “self-contained underwater breathing apparatus”
Every so often, we encounter marketers at hot new startups who ask the inevitable question: “How do I growth hack
Transforming customer experiences has been a top priority for marketers for some time, however, a large percentage of marketers seem
It’s basically mind control. Everything from your icon, design, and user experience can be optimized through emotional branding to establish
We’ve said it so many times, it’s basically our company mantra: Retention is the foundation for growth. From a sheer
If you’ve ever answered the question “How likely is it that you would recommend our mobile app to a friend
It’s no secret the success of an app is heavily dependent on the user experience. Everything from app store ranking,
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
