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In a landscape where trust is paramount and competition is fierce, customer engagement has emerged as a critical growth lever
Automation is the backbone of modern email marketing. Email automation workflows help marketers send the right message at the right
Leading indicators look forward and are predictive, signaling future performance. Lagging metrics reflect results after the fact, confirming the result.
For over a decade, growth marketers have sworn by the AARRR framework, Dave McClure’s famous “Pirate Metrics”. Since 2007, AARRR
Fintech onboarding is the first form of experience you give to your users. This experience covers a series of steps:
With over 5 million apps on the App Store and Google Play, your app’s star rating plays a pivotal role
Retaining customers is five to seven times more cost-effective than acquiring new ones. Because of its highly positive return on
The indie game market is booming, and according to a study, its value is projected to reach an astounding US$
More than 1 billion people around the globe live with some form of disability, making app accessibility in mobile design
Acquiring new customers costs five to seven times more than retaining existing ones. That’s why businesses should track the right
Modern customer loyalty blends repeat business and emotional advocacy. Loyal customers deliver a higher lifetime value as they stay longer.
User retention is a critical metric to track if you want to understand why your customers churn. While acquiring new
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.