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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Have you ever been in a productive meeting that came to a screeching halt because you were digging into multiple
As data-driven marketers, we’re trained to keep a close eye on important metrics like MAUs, uninstall rates, CTRs, etc. As
Given the recent discussion over privacy, security, and the role of service providers such as CleverTap, we’d like to clarify our
In just a few months, the European Union will put a new privacy law into effect. Designed to let individuals
If you’re overwhelmed by mobile app metrics, you’re not alone. What’s the best way to track app performance? How do
One of the most intriguing questions that product managers and marketers face is, ‘What are users doing on my app?’
Mobile apps are on the cutting edge of innovation. Roughly 92% of young Americans (ages 18 - 29) now have
In 2007, Dave McClure presented a model for business growth that has more or less been the standard over the
It is a well known fact that visualizing time series information is always better than viewing the same information in
Calculating the ROI for mobile app marketing has always been complicated because of so many moving parts. For the most
Experienced mobile marketers know: real success isn't about getting someone to download your app. It's about convincing them to come
We at CleverTap, strongly believe that your marketing engagement strategy needs to be backed by powerful, real-time and actionable analytics.
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.