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Tanushree Shenvi is a data-driven marketer with 10+ years of experience in performance marketing and product analytics. She currently leads the Product Intelligence function at CleverTap.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
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Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
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With over 230 million US consumers owning a smartphone and 79% of them making purchases using their mobile device, it’s
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Attending conferences is one of the best ways to keep your mobile marketing skills sharp. Stay up-to-speed on the latest
At CleverTap, we believe in empowering those who improve the lives of others. We work with nonprofits and social organizations
Almost every service and product company has created a mobile app to make life easier for their users/customers, but struggle
Calculating the ROI for mobile app marketing has always been complicated because of so many moving parts. For the most
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
