Mobile Marketing

Overcoming Common Challenges to Mobile Growth with Andy Carvell

It’s no secret – building mobile apps is a challenge, and growing the number of highly engaged users is no

Written by: Subharun Mukherjee
Published on: 30 Nov, 2017
Ecommerce and Retail

Is Your E-Commerce Mobile App Ready For The Holiday Season?

The holiday season is coming up, and you know what that means. Compared to last year people are going to

Written by: Subharun Mukherjee
Published on: 23 Nov, 2017
CleverTap

New Message Reporting and Enhanced Frequency Caps

Effective messaging campaigns can make or break an app. Mobile marketers need to be able to send users timely, personalized

Written by: Subharun Mukherjee
Published on: 01 Nov, 2017
Journeys

Introducing Flows: Visualize How Users Navigate Through Your App

Product Managers and Marketers alike want to know one thing: What are users doing inside my app? All too often,

Written by: Subharun Mukherjee
Published on: 04 Oct, 2017
Mobile Marketing

App Wars Insights: CleverTap’s Marketing Takeaway

When you’re in the app business, you want your app to be heavily used, loved, and talked about. But what

Written by: Subharun Mukherjee
Published on: 28 Sep, 2017
Customer Engagement

The Core Tenets of User Retention with Master Product Psychologist Nir Eyal

When mobile app teams think about growth, they usually think acquisition. Teams scramble to get as many users as quickly

Written by: Subharun Mukherjee
Published on: 26 Sep, 2017
CleverTap

Meet CleverTap at TechSparks’17

Our (CleverTap) kin is a set of super enthusiastic people. We love meeting new people, talking to them, understanding what

Written by: Subharun Mukherjee
Published on: 14 Sep, 2017
Data and Analytics

Announcing Pivots for Advanced Data Insights

We at CleverTap, strongly believe that your marketing engagement strategy needs to be backed by powerful, real-time and actionable analytics.

Written by: Subharun Mukherjee
Published on: 05 Sep, 2017
Marketing Strategies

Now Send Different Message Copy Under the Same Push Campaign

Personalization is key to getting more clicks on notifications and ensuring higher retention. CleverTap indisputably is a huge believer of

Written by: Subharun Mukherjee
Published on: 05 Sep, 2017
Customer Engagement

The Netflix Model: Personalization Insights

Netflix always knows what you want to watch. Netflix usually knows what you want to watch before you do! The

Written by: Subharun Mukherjee
Published on: 31 Aug, 2017
Customer Engagement

What Makes Memrise 2017’s Best App on Google Play Store?

Memrise is a language learning app which won the best app award for 2017 on Google Play. It bested thousands

Written by: Subharun Mukherjee
Published on: 22 Aug, 2017
Push Notifications

4 Businesses That Sent Great Push Notifications This Independence Day!

Find out how brands from various business verticals gained traction via push notifications this Indian Independence Day ?? Whether it

Written by: Subharun Mukherjee
Published on: 17 Aug, 2017

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