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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Head Product Launches, Adoption, & Evangelism.Expert in cross channel marketing strategies & platforms.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Customer loyalty is defined as a positive emotional relationship between a repeat customer and your brand. It stems from continuous
No two companies or industries have the same customer retention strategies, and it’s not hard to see why. For example,
Customers often turn to social media to express dissatisfaction, especially regarding voice calls. Common grievances include unresolved issues, poor telecom
User engagement is the ultimate metric for measuring the success of a digital brand. Crafting innovative methods to reach current
A user has your app open and then receives an in-app message that your mobile marketers sent as part of
The mobile app market is fiercely competitive. You have to go beyond simply capturing a user’s attention. It’s all about
The competition for user attention is fierce. So, it’s crucial for app developers and marketers to employ effective strategies to
We’re all drowning in content — from the never-ending stream of social media updates to round-the-clock emails, messages, and of
LiveOps — short for live operations — has been described as “games-as-a-service.” This is because of the way it creates
More than half of the globe turns to its mobile device when accessing the internet. According to Statista, mobile internet
In an era marked by the proliferation of online shopping apps, businesses that want to thrive need to understand key
When my family has to travel to Asia, we try as much as possible to book our flights via Korean
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
