Mobile Marketing

User Growth: Lessons on How to Scale From Two Mobile Brands

As mobile app companies mature, the first metric they use to gauge their success is user growth. The more users

Written by: Shivkumar M
Published on: 07 Oct, 2021
Financial Services

How Boost is Innovating Cashless Payments in Malaysia

Boost launched in 2017 with a mission to revolutionize the way Malaysians conduct their daily transactions. Previously a cash-dominant culture,

Written by: Mrinal Parekh
Published on: 09 Jul, 2020
Customer Engagement

Exponential Growth to Compound Your Business Model

What do Silicon Valley’s fastest-growing startups and the Manhattan Project have in common? They both create bomb products that rely

Written by: Subharun Mukherjee
Published on: 05 Mar, 2019
Customer Engagement

Viral Loops: 6 Ways to Kickstart Your App’s Growth Engine

Mobile user acquisition is expensive. ??? The current average cost per install for iOS is $4.44 and $2.90 for Android

Written by: Shivkumar M
Published on: 22 Nov, 2018
Marketing Strategies

What is Growth Marketing?

Let’s face it, finding quick hacks for growth that actually work is as common as finding indisputable evidence of Bigfoot.

Written by: Subharun Mukherjee
Published on: 17 Oct, 2018

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