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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
Netflix boasted a 91% retention rate.* Uber an 87% retention rate.* 91% of Amazon Prime subscribers renew after the first
Solving customer retention is the single most effective way to drive business growth. Yet too many companies focus their marketing
Analytics are key to app success. They help you understand who your users are and what they want from your
Every so often, we encounter marketers at hot new startups who ask the inevitable question: “How do I growth hack
We’ve said it so many times, it’s basically our company mantra: Retention is the foundation for growth. From a sheer
Loose lips sink ships. And loose guidelines about your app’s advertising and user communication policies push users to uninstall,
It's around this time of year that we all start to think warm, fuzzy thoughts of gratitude and thankfulness. It's
Mobile app retention rates continue to plague mobile marketing teams, with the large majority of users abandoning mobile apps within
Every mobile app struggles with customer churn. If you recall, the average mobile app loses 77% of its Daily Active
Earlier this month, CleverTap had the pleasure of participating in the inaugural Mobile World Congress Americas in San Francisco. Paul
Did you know that 2.52 billion Mobile apps were downloaded in the year 2009 and this number is expected to
Most App developers are obsessed with downloads - how many new users did I get this week and last? They
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