![New Report: Media & Entertainment [OTT] Mobile App Industry Benchmarks](https://clevertap.com/wp-content/uploads/2018/10/Media-OTT-Benchmark-Report-e1551873037906.png?w=1024&w=353)
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
Heads Cross-Functional Marketing.Expert in SaaS Product Marketing, CX & GTM strategies.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Any mobile marketing strategy is not complete without in-app messages. In-app notifications are messages delivered to users when they are
The OTT space has seen tremendous adoption in the recent years. 53% of households in the US have at least
Let’s face it, finding quick hacks for growth that actually work is as common as finding indisputable evidence of Bigfoot.
If beauty is in the eye of the beholder, how important is mobile app design in the eye of the
A new user just signed up and a hearty handshake isn’t possible, so now what? Send a warm and respectful
Scientists have a method to their madness, conveniently known as the scientific method. Any experimenter worth their salt will metaphorically
There’s an app for that?! Over the last few decades, there has been a digital land grab for website domains,
In today’s hyper connected, always-online world, companies are looking at AI to help them understand and overcome the challenges of
“Without tradition, art is a flock of sheep without a shepherd. Without innovation, it is a corpse.” — Winston Churchill Traditional
Fuelled by increased internet access and falling data costs, digital content consumption trends have changed dramatically over the last few
How many users who added an item to their cart completed their purchase? How many users who started the sign-up
Mobile app retention rates continue to plague mobile marketing teams, with the large majority of users abandoning mobile apps within
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
