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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Heads Cross-Functional Marketing.Expert in SaaS Product Marketing, CX & GTM strategies.
Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
It’s no secret the success of an app is heavily dependent on the user experience. Everything from app store ranking,
It costs 5x more to attract a new customer than it does to retain an existing one.01 Acquisition vs. retention
It’s a small world (after all) — thanks to big data. Businesses have become more reliant on the data they
Social Media has long been used as a platform where brands publish content in order to attract, engage with, and
Shopping apps are losing customers faster than acquiring them. One fourth of all apps get used only once before being
User ratings are important. So important, in fact, they often play a crucial role in people’s purchasing decisions—be it restaurants,
It’s no secret the shelf life of a mobile app is short. On average, users delete an app just 6
The secret to acquiring and retaining users is simple: understand their value. Knowing the value of your users helps you
The journey is more important than the destination. As creators of web and mobile experiences, it can be easy to
When we think of famous architecture, we immediately think of the Empire State Building, the Eiffel Tower, or anything by
Last week in San Jose, Apple held its flagship annual developer conference which not only attracts developers but also receives
01000011 01101100 01100101 01110110 01100101 01110010 01010100 01100001 01110000. Did you get that? For those of you who can’t read
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
