Marketing Automation

4 Reasons for B2C Omnichannel Automation

Nearly 50% of European and North American ecommerce decision-makers agree that omnichannel marketing automation was essential for business growth in

Written by: Subharun Mukherjee
Published on: 01 Sep, 2022
Marketing Automation

How Mobile Marketing Automation Platforms Help Personalize the Customer Experience

Smartphones have fast become the go-to tool for accessing online content—from news and entertainment to products and services, typically in

Written by: Subharun Mukherjee
Published on: 30 Jun, 2022
Marketing Automation

How Businesses Can Benefit from Marketing Automation Platforms

Businesses everywhere are seeing an increase in customer demand for better, more engaging experiences, and companies that aren’t personalizing their

Written by: Subharun Mukherjee
Published on: 17 Jun, 2022

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