Marketing Automation

9 Major Types of Marketing Automation and Their Benefits

Marketers today are stretched thin with numerous channels, numerous campaigns, and a multitude of repetitive tasks. Hitting “send” isn’t the

Written by: Subharun Mukherjee
Published on: 23 Oct, 2025
Marketing Automation

Intelligent Automation Explained: Components, Use Cases, and Examples for Marketers

​​Marketing has evolved from spreadsheets and manual campaign setups to basic automation, and now to intelligent automation or IA. Intelligent

Written by: Agnishwar Banerjee
Published on: 22 Oct, 2025
Marketing Automation

Top 10 Retail Marketing Automation Platforms to Drive Sales and Loyalty

Retailers nowadays face unprecedented competition and heightened customer expectations. Shoppers are now demanding personalized, instant, and frictionless experiences across every

Written by: Kiran Pius
Published on: 14 Oct, 2025
Marketing Automation

10 Marketing Automation Platforms to Power Smarter Campaigns

Marketing managers have a great deal on their plates.  You’re supposed to strategize campaigns across channels, oversee execution, and ensure

Written by: Kiran Pius
Published on: 09 Oct, 2025
Marketing Automation

E-Commerce Marketing Automation: Strategies, Benefits & How to Get Started

Over the last decade, e-commerce marketing has evolved from product promotions to highly targeted, data-driven strategies that meet rising consumer

Written by: Mrinal Parekh
Published on: 06 Oct, 2025
Marketing Automation

What is Enterprise Marketing Automation? Use Cases, Strategy, & AI Innovation

Enterprise marketing today has become too complex to manage manually, particularly for large organizations that handle millions of customer profiles

Written by: Agnishwar Banerjee
Published on: 06 Oct, 2025
Marketing Automation

Top 10 CRM Automation Platforms to Streamline Your Marketing

Customer relationship management (CRM) automation, specifically marketing automation in CRM, has become essential. By automating repetitive tasks, like contact management,

Written by: Kiran Pius
Published on: 03 Oct, 2025
Marketing Automation

Top 10 WhatsApp Marketing Automation Tools for Faster Growth and Better Retention

WhatsApp marketing automation has quickly become a go-to for marketers eager to drive real conversations and real results. Instead of

Written by: Shivkumar M
Published on: 22 Sep, 2025
Marketing Automation

AI & Machine Learning for Effective Marketing Automation Explained With Examples

Just a few years ago, marketing automation meant scheduling email blasts or setting simple, rule-based workflows in motion. It saved

Written by: Agnishwar Banerjee
Published on: 16 Jun, 2025
Marketing Automation

Unlock Faster Experimentation and Smarter Journeys with IntelliNODE

Marketing today is a race against time, against complexity, and against rising expectations. Teams are always under pressure to deliver

Written by: Kiran Pius
Published on: 22 May, 2025
Marketing Automation

2024 Mobile Marketing Automation Guide

As an increasingly crowded arena of apps compete for user attention, automation is your secret weapon for staying one step

Written by: Shivkumar M
Published on: 09 Oct, 2024

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