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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Harness data-driven insights & analytics to elevate customer experiences and growth.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
You know that a key part of being a world-class marketer is testing: your campaigns, your product — your customer
Ask a marketer to explain growth and they’ll often end up talking about funnels like Dave McClure’s AARRR framework. Funnels
Effective messaging campaigns are an important part of a successful customer engagement and retention strategy. They include multiple elements such
As a mobile marketer, these questions probably crossed your mind at some point: How many users use my mobile app
Imagine this: you’re sitting in the doctor’s office for your annual physical. The doctor comes in with his clipboard, makes
Why do we need experiments? Experiments play an important role to test theories and provide the basis for scientific knowledge.
A few years ago, “big data” was the buzzword in the business press. You couldn’t read anything on the web
Analytics are key to app success. They help you understand who your users are and what they want from your
In our experience powering over 8,000 mobile app customers, we’ve noticed that the brands who have been consistent in retaining
Acronyms spring eternal. Did you know that “scuba” and “laser” are both acronyms? They stand for “self-contained underwater breathing apparatus”
It’s no secret the success of an app is heavily dependent on the user experience. Everything from app store ranking,
It’s a small world (after all) — thanks to big data. Businesses have become more reliant on the data they
Free Customer Engagement Guides
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