CleverTap

Working with Dates and Time

Analytics and engagement revolve around time. You segment your audience based on when your users perform activities in your app

Written by: Shivkumar M
Published on: 19 Jan, 2017
CleverTap

CEO’s Promise: Solving Business Analytics with CleverTap

As we welcome 2017, do not let it be another average year or even a year of incremental growth. I

Written by: Sunil Thomas
Published on: 10 Jan, 2017
CleverTap

Per user conversion events

In CleverTap you can set a Conversion Event which is any event you use to measure success in your app.

Written by: Shivkumar M
Published on: 27 Dec, 2016
CleverTap

Webhooks get key value pairs

CleverTap lets you send campaigns to Webhooks (a URL endpoint) where the payload of the campaign is delivered for use

Written by: Shivkumar M
Published on: 15 Dec, 2016
CleverTap

How we define Customer Success at CleverTap

What is Customer Success? At the cornerstone of any Customer Success team is the purpose to help increase customer adoption,

Written by: Mrinal Parekh
Published on: 07 Dec, 2016
CleverTap

The Best Metric to Measure Accuracy of Classification Models

Unlike evaluating the accuracy of models that predict a continuous or discrete dependent variable like Linear Regression models, evaluating the

Written by: Jacob Joseph
Published on: 28 Nov, 2016
CleverTap

Introducing A/B & Multivariate testing plus more

Optimizing messages and campaigns is a crucial activity for any app marketer. We've just added three new ways to optimize

Written by: Shivkumar M
Published on: 15 Nov, 2016
CleverTap

How we increased our demo signups by 40%

Being a startup makes us continually iterate and improve design and copy on our website. Here is how we improved, tested and

Written by: Geetaa Bhatt
Published on: 02 Nov, 2016
CleverTap

Sleepless nights with MongoDB WiredTiger and our return to MMAPv1

We have been using MongoDB 2.6 with MMAPv1 as the storage engine for the past two years. It's been a

Written by: Francis Pereira
Published on: 28 Sep, 2016
CleverTap

Support for multiple users per device

In our latest SDK release (Version 2.2) we've added support for multiple users per device. Get iOS Version Get Android Version If

Written by: Shivkumar M
Published on: 26 Jul, 2016
CleverTap

Interview: Sunil Thomas, CEO and Co-Founder, CleverTap

In a recent Forrester study it shows that 80% of apps downloaded will be deleted within the first week. What does

Written by: Mrinal Parekh
Published on: 25 Jul, 2016
CleverTap

Using Raspberry Pi to build a commercial grade wall information dashboard

We recently built wall-information display screens for our offices to show interesting metrics of our production environment along with some business numbers we care

Written by: Francis Pereira
Published on: 11 May, 2016

Please enter a valid work email

Smiling Woman Holding Phone