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The Shift in Human–Computer Interaction For decades, the story of software design has been one of humans conforming their behaviour
In today’s crowded martech landscape, technical differentiations are table stakes. Every platform promises real-time insights, automation at scale, and personalization
Smart TVs are quietly becoming a marketer’s dream: a high-reach, underused engagement channel packed with potential. Added with the burgeoning
Running one A/B test at a time might have worked five years ago. But in a world where users expect
In a market flooded with shiny new tools and fleeting trends, staying power matters more than ever. While many platforms
Did you know that 3 out 4 of consumers feel frustrated when website content isn’t personalized? That frustration translates into
CleverTap and WebEngage are two popular customer engagement platforms, each offering robust capabilities to level up how brands interact with
Use intelligent, personalized nudges with CleverTap’s Reminders to boost engagement, reduce churn, and drive timely actions. Whether you’re a marketer,
At CleverTap, recognition validates the work, consistency defines the culture. And in the G2 Spring 2025 report, our continued leadership
Discover how CleverTap’s Content Manager can help you streamline your marketing efforts, save time, and ensure consistency across all your
What a fantastic start to 2025! We are excited to share that CleverTap has been recognized as a Niche Player
Tired of waiting on developers to update your webpages? Learn how Web Visual Editor lets marketers personalize content in real-time,
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.