• AI and ML

    AI for Marketing: Transforming Data into Impactful Campaigns

    Discover how AI can help you create personalized, data-driven marketing strategies that truly connect with customers and deliver real results.

    Written by: Shivani Tiwari
    Published on: 13 Feb, 2025
    AI and ML

    How to Use AI for Customer Segmentation? 5 Easy Steps & Insights

    Achieve one-to-one marketing at scale with AI-powered customer segmentation. Discover how it outperforms traditional segmentation and enables precise targeting that

    Written by: Shivkumar M
    Published on: 06 Feb, 2025
    AI and ML

    AI in Banking: How to Enhance Customer Engagement for Banks with AI?

    AI in banking is now a pivotal force transforming customer engagement. This blog explores how CleverTap’s "Core Four" framework, featured

    Written by: Subharun Mukherjee
    Published on: 08 Nov, 2024
    AI and ML

    Apple WWDC 2024 Recap: Key Updates, Features & Takeaways

    At WWDC 2024, Apple unveiled a suite of exciting updates across its entire product lineup, prioritizing user experience, privacy, seamless

    Written by: Murtaza Babrawala
    Published on: 04 Jul, 2024
    AI and ML

    Hello Clever.AI: The AI Boost to Customer Engagement

    Your Intelligent Companion for Crafting Compelling Customer Experiences Imagine one of your VIP customers is at your retail outlet and

    Written by: Shivkumar M
    Published on: 11 Jun, 2024
    AI and ML

    Leveraging AI for the Future of LiveOps

    The integration of Artificial Intelligence (AI) into game development and live operations is setting a new paradigm in the gaming

    Written by: Momchil Kyurkchiev
    Published on: 10 Apr, 2024
    AI and ML

    The Future of Player Engagement with AI

    These days, you can't walk down the street without hearing about AI. It’s the latest buzzword but for good reason.

    Written by: Momchil Kyurkchiev
    Published on: 28 Mar, 2024
    AI and ML

    Supercharge Your Marketing ROI With the Power of AI

    There are many key metrics that marketers care about. Of these, return on investment (ROI) may be the most important

    Written by: Divyekant Gupta
    Published on: 08 Jun, 2023
    AI and ML

    How Jerry Uses Personalized Communications to Increase Conversions by 20%

    The good news: apps have become the “channel of choice”* for consumers, fueling record adoption of finance and insurance apps.

    Written by: Subharun Mukherjee
    Published on: 08 Apr, 2021
    AI and ML

    How AI is Being Used in Mobile Apps

    Today, we have more computing power in a single smartphone than the entire NASA space program used to put a

    Written by: Subharun Mukherjee
    Published on: 10 Mar, 2020
    AI and ML

    How Mobile Apps Use CleverTap to Transform Customer Experiences at Scale

    Transforming customer experiences has been a top priority for marketers for some time, however, a large percentage of marketers seem

    Written by: CleverTap
    Published on: 14 Aug, 2019

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