CleverTap

CleverTap: Leader in G2 Spring 2022 Mobile Marketing Report

The new G2 Grid reports for Spring 2022 are now live, and we are delighted to share that CleverTap has

Written by: Shivkumar M
Published on: 19 Apr, 2022
Martech

Usability Testing: A Comprehensive 2022 Guide

What if you worked hard to create a new app, website, product, or feature only to find out that your

Written by: Shivkumar M
Published on: 05 Apr, 2022
Mobile Marketing

Study: The Untapped Mobile Opportunity in Rural India

To say that the potential market for mobile apps in India is huge would be an understatement.  According to Data.ai,

Written by: Shivkumar M
Published on: 14 Mar, 2022
CleverTap

CleverTap Among G2’s Top 25

G2’s 2022 Best Software List is here. And we’re excited to announce that CleverTap has been included in the list

Written by: Shivkumar M
Published on: 23 Feb, 2022
Ecommerce and Retail

8 Ways Savvy Retailers Get Ecommerce Personalization Right

If you pay attention, you'll see ecommerce personalization everywhere you look. You log into your favorite retailer's app and you

Written by: Shivkumar M
Published on: 01 Feb, 2022
Data and Analytics

5 Marketing Analytics Tool Features Every Mobile Marketer Needs in 2022

If you search for marketing analytics tools, you'll discover that they're not exactly in short supply. Dozens of mobile marketing

Written by: Shivkumar M
Published on: 25 Jan, 2022
Ecommerce and Retail

NRF 2022: The Future of Retail is Here

After a long break from in-person events due to the pandemic, we’re incredibly excited to be an exhibitor at NRF

Written by: Shivkumar M
Published on: 13 Jan, 2022
Marketing Strategies

Why Harnessing Customer Experience is Key to Building a Product That Scales

Users uninstall apps for many reasons. But when we asked 2,000 respondents for their top reason to delete an app

Written by: Shivkumar M
Published on: 11 Jan, 2022
CleverTap

Upward and Onward With Jayant Kshirsagar, Our Senior Vice President of Marketing

Seems like every new year people make resolutions they don’t really intend to keep. Well, not over here! Our resolution

Written by: Shivkumar M
Published on: 07 Jan, 2022
Journeys

Explore Unity Advanced Features

Wouldn't it be great if customers recognized your product's value proposition from the moment they first experienced your brand? Alas,

Written by: Shivkumar M
Published on: 04 Jan, 2022
Marketing Strategies

Building Customer Empathy Into Your Omnichannel Marketing Strategies

How can marketers adapt and individualize the customer journey based on a deep understanding of consumers’ habits and behaviors? And

Written by: Shivkumar M
Published on: 21 Dec, 2021
Customer Engagement

The 10 Golden Rules of Engagement from Today’s Most Successful Marketers

What if you could gather in a room (or on a Zoom call) ten of the smartest marketers on the

Written by: Shivkumar M
Published on: 14 Dec, 2021

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