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Head Product Launches, Adoption, & Evangelism.Expert in cross channel marketing strategies & platforms.
Customer lifetime value (CLV) is a metric that estimates how much revenue an average customer is worth to your company
The language of business is money. The latest marketing campaign budget will only be approved when past campaigns have shown
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
According to the CleverTap Ecommerce Benchmark Report, 57% of new ecommerce app users complete a purchase within the first month
2022 has been a great year for CleverTap, with multiple awards and recognitions, the acquisition of Leanplum, and the $105
Everyone has a story waiting to be heard. We’re highlighting some of the amazing stories from within CleverTap — from
CleverTap is the world’s No. 1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value.
The shiny new badges from the G2 Fall 2022 report are out. And CleverTap is named as a global Leader
How do you market to customers who are constantly busy and always on the go? Two companies that have succeeded
G2 is the world’s largest and most trusted tech marketplace where real users review softwares and tech stacks they use
The modern fitness industry is an ecosystem where fitness apps, streaming channels, and other digital products and services enhance the
Thanks in large part to massive growth in the livestreaming space, the creator economy is booming. But a major challenge
Social media platforms are filled with millions of posts where customers often tag brands to complain about bad service or
To say that COVID-19 has impacted the way customers use their mobile apps and devices is an understatement. Sure, customers
In this episode of the Mobile Presence podcast, part of the Reimagine Growth series sponsored by CleverTap, our host Peggy
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