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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Leads content and digital marketing.Expert in SaaS sales, marketing and GTM strategies.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
E-commerce push notifications are a powerful tool for driving sales and customer engagement. This guide shows you how to
Building an email list is the foundation of an effective email marketing program. That, however, is easier said than done.
Timing can make or break the effectiveness of push notifications. This guide explores the best times to send push notifications
Banking push notifications help banks notify their customers with real-time alerts, security updates, and personalized communications. This blog discusses the
What is a Personalization Engine? A personalization engine is an advanced software designed to customize content, products, and experiences to
Explore the top 6 location-based marketing platforms that can enhance your marketing strategy. This blog compares features, pricing, and user
Target market and market segmentation are foundational marketing concepts that are closely related yet distinct. This blog breaks down these
Personalized email marketing is a strategy that uses customer data to deliver targeted and relevant content to their inbox. Learn
In the hyper-competitive 2024 marketplace, keeping customers captivated is both an art and a science. Learn why customer engagement is
With billions of users worldwide, WhatsApp is a platform brands can't afford to ignore. Get the inside track on the
Imagine having a conversation with a brand that knows your preferences like a close friend would. Here’s how personalization engines
Think email is old news in the era of TikTok and Instagram? Think again. A solid email marketing strategy is
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
