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Learn how you can Unlock Limitless Customer Lifetime Value with CleverTap’s All-in-One Customer Engagement Platform.
Discover how AI-powered platforms like 8x8 and CleverTap build trust through transparent, personalized customer engagement at every touchpoint. Trust is
Push notifications are alerts or messages that apps send to a user’s device to capture attention and convey important information.
Want to understand your customers better? Learn how RFM analysis can help you segment your audience by value, uncover key
If you’re looking to better understand your customers, the truth is in the numbers. We break down 14 key customer
Customer lifetime value (CLV) represents the total revenue a business can expect to earn from a customer throughout their relationship.
One of the most exciting aspects of being a marketer is learning from the greater community. We recently had the
Remember the days when Black Friday was the deal-stealing, door-busting event of the year? Consumers would be up at the
Hybrid apps function a bit like hybrid cars: combining older technologies (HTML, CSS, JavaScript) with innovative new technologies (mobile devices)
In the search for mobile analytics and engagement tools, there are a ton of options to choose from. Throw a
Effective messaging campaigns are an important part of a successful customer engagement and retention strategy. They include multiple elements such
As a mobile marketer, these questions probably crossed your mind at some point: How many users use my mobile app
Some of the status quo trends in tech are beneficial to the industry as a whole, like two-factor authentication in
Customer retention is a tremendous area of focus for us at CleverTap. We’ve seen first-hand how startup mobile brands who
Netflix boasted a 91% retention rate.* Uber an 87% retention rate.* 91% of Amazon Prime subscribers renew after the first
The App Store itself is still where the majority of users discover mobile apps. But with millions of apps in
User engagement is the lifeline for your app. When it’s healthy, you see a boost in CLTV, retention, and (most
The mobile gaming market is huge. One-third of all mobile downloads in the world are games, and to top it
Free Customer Engagement Guides
Join our newsletter for actionable tips and proven strategies to grow your business and engage your customers.
