Marketing Strategies

Stoicism: The Ancient Philosophy That Makes Marketers Resilient to Any Crisis

Creative work requires a unique mindset: one that can resist distractions and negative impulses to focus on what’s important. In

Written by: Shivkumar M
Published on: 05 May, 2020
Marketing Strategies

Relationship Marketing: Connecting With Customers in Times of Crisis

In a time of crisis when circumstances turn the world upside down, your customers aren’t necessarily looking to uninstall your

Written by: Shivkumar M
Published on: 07 Apr, 2020
Marketing Strategies

Brand Identity: How to Attract & Retain Mobile Customers Consistently

As a mobile marketer with an app that’s been released in app stores and amassed a happy user base, brand

Written by: Shivkumar M
Published on: 26 Mar, 2020
Marketing Strategies

Agile Marketing: How to Drastically Improve the Performance of Your Growth Team

Marketing work is never done. At any given moment, you probably have multiple omnichannel campaigns running alongside the daily grind

Written by: Shivkumar M
Published on: 09 May, 2019
Marketing Strategies

Understanding the Psychology Behind Viral Campaigns

It’s every marketer’s dream to have a campaign they worked hard on be considered one of the best viral marketing

Written by: Shivkumar M
Published on: 21 Jun, 2018

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