Gaming

The Best Gaming App Install Ads: Tips & Examples to Level Up User Acquisition

If you build it, they will come. Well, maybe that’s true if you time travel to 2007. Or you’re Kevin

Written by: Shivkumar M
Published on: 09 Feb, 2021
Financial Services

How to Humanize Your Fintech App

Companies have a simple goal, no matter what size they are: grow the user base and monetize. Modern technology, specifically

Written by: Shivkumar M
Published on: 04 Feb, 2021
Customer Engagement

How MOVii Uses Messaging to Promote Inclusion — and Reduced Churn by 82%

Consumer interest in Fintech apps was strong ahead of the pandemic. Consumers accessed finance apps over one trillion times in

Written by: Subharun Mukherjee
Published on: 28 Jan, 2021
Travel and Hospitality

AirAsia: Navigating the Super-App Terrain During a Global Pandemic

While people all over the globe were busy canceling their travel and other plans for 2020 (for reasons we are

Written by: Mrinal Parekh
Published on: 27 Jan, 2021
Ecommerce and Retail

Survey Insights: How Ecommerce Brands Won 2020 & What’s in Store for 2021

It’s no secret that 2020 was a banner year for ecommerce — revenue is up over 30%.* But we wanted

Written by: Shivkumar M
Published on: 26 Jan, 2021
Financial Services

What Happens When Big Tech Enters the Fintech Space?

In a recent post about the 3 Factors Disrupting FinTech, we covered one major element that could upset how Financial

Written by: Shivkumar M
Published on: 21 Jan, 2021
Gaming

Gaming’s Missed Retargeting Opportunity

When was the last time you stopped playing a mobile game and received a notification or email prompting you to

Written by: Shivkumar M
Published on: 19 Jan, 2021
Gaming

Head Digital Works Reveals How Improved Onboarding Rockets Retention by 30-35%

In the world of online and mobile gaming, a well-designed core loop encourages users to play well past the initial

Written by: Subharun Mukherjee
Published on: 14 Jan, 2021
Financial Services

3 Factors Disrupting Fintech

When it comes to banking and financial services, Fintech has long been lauded as a disruptor — a technology that

Written by: Shivkumar M
Published on: 07 Jan, 2021
Segmentation

How Stardust Rethinks Segmentation and Messaging to Delight Users

While Game of Thrones was at the peak of its popularity, an ardent fan of the show named Derek Forbes

Written by: Mrinal Parekh
Published on: 06 Jan, 2021
Gaming

Free-to-Play Games Are an $88B Industry: This is How Free Mobile Games Make Bank

Do you want the good news or the bad news first?  Good news it is! 2.6 billion people played mobile

Written by: Shivkumar M
Published on: 05 Jan, 2021
Ecommerce and Retail

Ecommerce Trends 2021: Get Ready for The Reinvention of Retail

The COVID-19 pandemic has become a touchstone moment — accelerating years of gradual change into a matter of weeks with

Written by: Shivkumar M
Published on: 29 Dec, 2020

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