All you need to know about app analytics and user engagement is right here. Read on to learn from the experts.
App User Lifecycle
February 14, 2018

Restaurants and fast-food joints have been delivering food to our doorsteps for decades now. But recently, an altogether new vertical

App User Lifecycle
February 1, 2018

From news and music to entertainment and video, we’re consuming more and more content on our mobile devices. As a

App User Lifecycle
October 19, 2017

No matter what app industry vertical you function in, it is critical for all app developers and mobile marketers –

May 1, 2017

Starting with iOS 10.3, Apple has made significant changes to its app rating and review functionality, including adding a new

September 14, 2016

There are millions of smartphone users around the world with billions of apps at their fingertips. Only a handful of

App User Lifecycle
August 16, 2016

In today’s crowded App Store, users rely heavily on app reviews to choose whether or not to download your mobile

App User Lifecycle
July 28, 2016

There are millions of apps out there competing with each other to win a permanent spot on the smartphone screen.

App User Lifecycle
July 19, 2016

There are millions of apps available for download on your smartphone and that is great news for consumers, but not

July 13, 2016

A few weeks back Google clarified its User Data Policy for developers submitting apps to the Google Play Store. Among these changes is

App User Lifecycle
February 22, 2016

Social media offers marketers many options when it comes to connecting with your audience. Whether it’s a simple tweet, a


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